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contact@energiedin.com Monday-Sunday : 09h00 - 21h00
contact@energiedin.com Monday-Sunday : 09h00 - 21h00
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Google advertising is the most effective solution to generate sales or contacts from your website... When done right!

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Energiedin, your Google Adwords agency in Geneva, Switzerland

Whether you've just launched your showcase/e-commerce website, are not yet visible in Google search results, and want to attract initial qualified visits, or you already have a natural traffic base but want to acquire more customers, or you're already running ads on Google but want to improve your return on investment, advertising on Google and BING search engines is one of our agency's specialties.

Advertising on Google Ads with ENERGIEDIN means working with a Search Engine Advertising (SEA) agency based near Geneva, Switzerland, which will take great care to respect your daily budget and meet your expectations for return on investment on a daily basis. We manage advertising budgets ranging from a few hundred euros per month to several tens of thousands of euros per month, in both French and English.

Our team, consisting of digital marketing professionals, web developers, and graphic designers, will take full responsibility for managing your SEA (Search Engine Advertising) campaigns. This includes:

  • Marketing Optimization of Your Site: We conduct a benchmarking analysis of your competitors' sites and leverage the expertise of our digital marketing team to optimize your site's conversion rate. This step is crucial to starting your campaigns in the best possible conditions. All our recommendations are implemented as part of our service by our web developers and graphic designers.
  • Implementation of Conversion Tracking: We set up conversion tracking to monitor essential Key Performance Indicators (KPIs) for optimizing the return on investment of your campaigns. This includes conversion rate, cost per conversion, as well as the conversion value/acquisition cost ratio for e-commerce sites.
  • Creation, Monitoring, and Optimization of Campaigns: We handle the creation, monitoring, and optimization of your campaigns to ensure that your budget is maximally optimized. Our approach is based on three essential pillars:

Perfect Targeting

search
SHOPPING
search
SHOPPING
display
youtube

MANAGEMENTQUALITY

Keyword analysis, monitoring of indicators, competitive movements tracking, and regular optimizations of Google Ads account settings.

Among our references, we have worked with Small and Medium-sized Enterprises (SMEs), and Multinationals :

Co-creation of the website and search engine optimization

Advertising on Google Ads

Advertising on Google Ads and SEO

Website creation

Several million euros in annual revenue (top 5% of e-commerce in France)

Over 11,400,000 visits in 2022

and dozens of new projects each month... Why not yours ?

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The Search for Ever More Performance

When you choose ENERGIEDIN for the management of your advertising budget, you are turning to an agency whose owner lives off the income generated by his various websites. He is the son of an e-commerce entrepreneur with annual turnover exceeding several million euros, and above all, he is a business leader who understands the challenges of margin and sustainability!

Collaborate with Energiedin Geneva, Switzerland

Collaborating with Energiedin means working with a company that has launched and develops high-performing websites, generating tens of thousands of euros and hundreds of thousands of visits from Google every month.

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FAQ

It depends on your short-term means and the level of competition in your market. Determining a budget that provides sufficient statistical volume for campaign analysis and optimization is crucial.

The cost of a click depends on the competition level in a sector. The price varies from a few cents to several euros. The number of clicks you can get for your budget depends on various factors like keyword quality score, desired average position, desired impression rate, desired cost per conversion, and other elements considered by our Google Ads account management experts.

ENERGIEDIN commits to optimizing advertising campaigns on Google Ads to maximize profitability. However, the company cannot guarantee a specific volume of prospects or sales for a given budget.

If the commercial exchanges and feasibility study lead to a green light for your campaigns, there are two possibilities: either you already have a Google Ads account with active campaigns, or we proceed to create your Google Ads account.

During our collaboration, you will have total access to your site's campaign data and regular follow-ups with your account manager. We usually prefer communication through WhatsApp groups, calls, and emails.

When a company contacts us to start advertising on Google, we study several elements to assess the relevance of launching a digital marketing campaign on this channel. We evaluate whether the products or services are Google Ads compatible, competitive pricing, the minimum budget, and if we can execute the desired marketing optimizations and tracking setups.

Managing advertising campaigns is our expertise:

When it comes to online advertising, the system offered by Google is essential. It is both useful and effective for running long-term campaigns or temporary campaigns during more strategic periods, various promotions, holidays, etc.

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A seemingly simple concept...

The concept of Google AdWords is simple: an ad appears when a user types a keyword on Google that has been previously purchased by the advertiser.

Thus, the process consists of three steps. Firstly, you need to buy keywords. Then, ads will be placed on the pages of Google results and its associated tools, as well as on the pages of various partners, including sites or portals that integrate a Google search engine such as Free, AOL, SFR, etc. It is also possible to create visual ads that will be displayed on sites in your theme or ads on YouTube. Because it is a paid search, payment can be made for each click or based on a certain number of impressions, depending on your configurations.

...BUT REQUIRES EXPERTISE

The concept seems simple, but implementing a successful campaign requires proven expertise in the field. Indeed, the choice of keywords to buy, the design and relevance of the ads to obtain good ratings with AdWords algorithms, the determination of the most relevant CPC or CPA... are all criteria and parameters that should not be taken lightly. These are the main factors that determine the success of the campaign. Launching an AdWords campaign without the required skills and experience is highly risky. Every day, many people who try advertising with Google AdWords without these prerequisites lose a lot of money!

TRUST OUR EXPERTISE

You can delegate the management of your AdWords campaigns to our agency in Geneva, Switzerland. As experts in the field, our agency will guarantee the development of your business by maximizing your return on investment. The trust of our clients and the success of their projects through our numerous optimized ad creations attest to our skills and seriousness in AdWords campaign management. Moreover, as mentioned earlier on this page, we are accustomed to managing our own advertising budgets and are very concerned about how every euro/dirham of our clients is spent.

energiedin WOULD YOU LIKE TO BE CALLED TO DISCUSS YOUR PROJECT?

Collaborating with Energiedin means working with a company that has launched and developed high-performing websites, generating tens of thousands of euros and hundreds of thousands of visits from Google each month.

CONTACT US CONTACT FORM

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Adapted Keywords and Impactful Ads

Keywords are not chosen "hastily"; they largely determine the success of the AdWords campaign. On the one hand, they must be in perfect alignment with the landing pages. Google AdWords uses an evaluation system that rewards advertisers using relevant keywords that perfectly match their landing page, positioning them higher among paid results. On the other hand, some overly generic keywords that encompass multiple meanings can be used by internet users who may not necessarily intend to request a service or order a product online. Thus, the idea of appearing on these keywords can be very tempting but may not be necessarily relevant.

As the purchase of keywords is involved, they must be chosen judiciously for the AdWords campaign to truly attract quality traffic. Depending on your budgets, our experts will adopt a strategy for keyword purchase that allows for a better potential conversion. They analyze various search terms (beyond those you have communicated to us) to retain only the most relevant ones.

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The Success of Your AdWords Campaign
is Our Guarantee

For your AdWords campaigns to be successful, entrust them to our SEA (Search Engine Advertising) experts. Regardless of the type of advertising you plan to do on the Google search engine, our team of professionals can advise you on the most relevant solutions for your project.

By opting for paid advertising, you hope for a quick and logical return on investment compared to the budget you have allocated. To ensure that your AdWords campaigns can attract quality traffic and allow you to reach your target customers at a time when they clearly express their needs, our agency will ensure their regular management and optimization.

In addition to the choice of keywords, the quality of your ads is also of paramount importance for the success of your AdWords campaigns. The ad must not only be impactful, simple, and understandable at first glance but also adhere to the quality criteria imposed by Google AdWords. The quality score corresponds to the assessment of the quality of your ads based on three criteria (the presence of targeted keywords in your ad text, the relevance of your landing page to these keywords, and the click-through rate obtained on your ads). Higher-quality ads can lead to cost reductions and better positioning. In fact, search engine algorithms compare your ad to those of your competitors to determine its ranking in the ad display zone. The higher the quality of the ad, the better it will position itself at a lower cost. Our SEA (Search Engine Advertising) SEO experts create relevant ads that highlight keywords while providing rich and compelling content to encourage clicks.

By relying on our expertise, know-how, and skills, combined with our specific knowledge of search engines and user behavior, you will be able to achieve your return on investment goals with your paid advertising campaign. Furthermore, through regular monitoring of innovations offered by search engines, especially Google, we can design AdWords campaigns ranging from the most conventional to the most complex to ensure optimal profitability.

The development of a strategic plan is essential for the success of campaigns on Google AdWords, just like their daily and efficient management. To ensure that your paid advertising provides good results, you can entrust it to our agency, specialized in the field. By choosing us as your partner for your AdWords campaigns, you are giving yourself every opportunity to quickly increase your revenue!

energiedin WOULD YOU LIKE TO BE CALLED TO DISCUSS YOUR PROJECT?

Collaborating with Energiedin means working with a company that has launched and developed high-performing websites, generating tens of thousands of euros and hundreds of thousands of visits from Google each month.

CONTACT US CONTACT FORM